This blog is your source for Best Practices in Digital and Social Media. We'll find the best and then dive into how to make it even better.

Screen Shot 2014-10-21 at 6.42.12 AM

A Hashtag is a Headline

Be sticky and be memorable. It's time to continue our unveiling of 10 great ideas from the America East Conference that we can all learn from, steal, and apply. Each Best Practice will be shared in a … [Read more...]

   
Screen Shot 2014-10-20 at 6.35.23 AM

Infographics with a Purpose

We don't need infographics. We do need a way to convey the most critical information in a simple, visual manner.  When used well, infographics simplify information so we can understand what it means.   … [Read more...]

   
Screen Shot 2014-10-19 at 6.24.06 AM

Your Schedule at a Glance?

If you step back and look at the season that's about to start, what do you see?  Perhaps more importantly, what do you want your fans to see? It's time to continue our unveiling of 10 great ideas from the … [Read more...]

   
Screen Shot 2014-10-16 at 12.37.39 AM

Short Videos. Long Impressions.

Can you tell a story quickly?  If you can, you have the chance to leave an impression that sticks around for much longer than your video... It's time to continue our unveiling of 10 great ideas from the … [Read more...]

   
Screen Shot 2014-10-16 at 12.22.32 AM

Have Fun. No, Really. Have Fun.

Are you excited for the world to see your post?  Is it fun?  I hope that (in many cases) the answer is yes.  Because if it's not fun to you, it won't be fun to your audience... It's time to begin our … [Read more...]

   
Ivy_League_green

10 Things I Like About the Ivy League – 2014

Up today:  A wrap up of the 10 Best Digital and Social Media Ideas from the Ivy League.   If you're joining late, we began our journey with a look at the Pac-12, SEC, Big 10, Big 12, Big … [Read more...]

   
Screen Shot 2014-09-15 at 6.59.06 AM

Brown Tells Us Why

Be direct -- don't beat around the bush in social media. It's time to conclude our unveiling of 10 great ideas from the Ivy League that we can all learn from, steal, and apply. Each Best Practice will be … [Read more...]

   
Screen Shot 2014-09-15 at 6.14.50 AM

Let Visuals Pay Off Your Story

The right visual can provide context and add aspiration to your message. It's time to continue unveiling 10 great ideas from the Ivy League that we can all learn from, steal, and apply. Each Best Practice … [Read more...]